Privacy Policy

Last Updated: 10/07/2025


At Earthy Pilates Reformer Studio, we are committed to protecting your personal data and respecting your privacy in accordance with the General Data Protection Regulation (GDPR) and Irish data protection laws.


Information We Collect

We may collect and process the following personal data:

  • Identity and contact information: Name, email, phone number and emergency contact.
  • Health-related information: Medical history, injuries and pregnancy status
  • Booking and payment information: Class history, payment details (processed via secure third-party platforms)
  • Marketing preferences: If you opt-in to receive updates and promotions.


How We Use Your Data

We use your data to:

  • Manage bookings, memberships, and payments
  • Communicate class updates, cancellations, or studio news.
  • Ensure your safety during sessions.
  • Send marketing communications (only if you’ve opted in).


Legal Basis for Processing

We process your data under the following legal bases:

  • Contractual necessity: To provide services you’ve requested.
  • Consent: For marketing and optional communications.
  • Legal obligation: For tax, accounting, or health and safety compliance.
  • Legitimate interest: To improve our services and ensure studio safety.


Data Storage and Security

  • Data is stored securely on encrypted systems with restricted access.
  • Payment data is handled following GDPR-compliance.


Data Retention

We retain personal data only as long as necessary:

  • Health and booking records: For the duration of your relationship with us
  • Marketing data: Until you opt out.
  • Legal records: As required by law


Sharing Your Data

We do not sell or rent your data. We may share it with:

  • Instructors (for safety and class planning)
  • Booking and payment platforms
  • Legal authorities (if required)


Marketing Communications

  • You’ll only receive marketing emails if you’ve opted in.
  • You can unsubscribe at any time via email or by contacting us.


Your Rights Under GDPR

You have the right to:

  • Access your data
  • Correct inaccurate data
  • Request deletion (where legally possible)
  • Restrict or object to processing
  • Transfer your data to another provider


To exercise these rights, contact us at:

Email: tara@earthy.ie

Phone: 0877521489


Data Breaches

In the unlikely event of a breach, we will notify affected individuals, and the Data Protection Commission as required.


Changes to This Policy

We may update this policy periodically. Significant changes will be communicated via email or posted in-studio.